LOGO DESIGN in bristol
Make your mark
Make it count
Brand Building Packages
Level up your brand, connect with your audience and beat the competition with a bespoke logo which is built to last.
Logo design is one part of building a brand. A complete brand successfully combines visual tools (such as a logo, specific typogrpahy, imagery and other assets) with tone of voice, positioning and marketing strategies to connect with a specific audience and promote an action.
No matter what stage of the journey you’re on, Bara can help build your brand.There are three packages to choose from, with each one offering unique processes and deliverables, based on your goals.
★
Top results on a tight budget.
-
This “starter” package is ideal for those who want a professional logo and basic brand elements with a quick turnaround.
✓ Logo questionnaire
✓ 2 concepts delivered via email,
✓ 2 revisions
✓ Access to final logo package and including master file
✓ Brand fonts and colours
From £600 (excl. VAT)
★ ★
Our most popular option!
-
Often chosen for our comprehensive brand guidelines, future-proofing the brand.
✓ Logo questionnaire
✓ Consultancy call
✓ 3 logo concepts
✓ Unlimited revisions
✓ Final logo package and master file
✓ Basic brand guidelines pdf
✓ Social media starter kit
From £1,200 (excl. VAT)
★ ★ ★
This is a game changer.
-
For serious competitors, our elite package puts you in the best position to make a huge impact.
✓ Logo Questionnaire
✓ Consultancy Call
✓ 3 stylescapes with presentation pdf
✓ 3 logo concepts with presentation pdf
✓ Unlimited revisions
✓ Final logo package and master file
✓ Comprehensive brand guidelines pdf
✓ Brand stationary and social media starter kit
✓ Logo animation
From £2,500 (excl. VAT)
Are you ready to make a move? Let’s schedule a call and discuss your options.
Why logos?
The purpose of a logo is to identify something, not to explain it.
This is nothing new: In ancient history we had hieroglyphics, and now we have emojis 👋 but no matter what we’re trying to communicate, symbols and icons help us to identify someone or something more quickly.
The logo design process is, in some ways, very simple. We create an icon which helps people to identify you.
Note: Logo design is a part of your brand identity, the second stage in building a brand: after strategy, and before creating any assets like a website or a promotional video.
The art and science of making a great logo
Building an incredible logo is a combination of art and science. The science comes first, as our logos are always based on strategy. Also, we use a simple metric to measure the effectiveness of a logo: we make them smart.
S: Simple. The best logos are simple, with a few exceptions.
M: Memorable. They make an impression, and could be recreated if you tried.
A: Appropriate. Logos are appropriate to their industry or genre.
R: Resizable. A good logo works in different media, including on socials and on billboards.
T: Timeless. The sign of a strong mark is that it stands the test of time.
As well as having a reliable framework for measuring the success of any potential designs, we have a seriously creative method for producing winning logos.
Step 1: Stylescapes
A stylescape is a visual representation of a brand, combining imagery, colours, type and layout styles which all work together to create a brand image reference.
It is similar to a mood board, but is more efficient and can be used as a quick guide and starting point for branding inspiration.
Based on your strategy, we produce three stylescape boards and present them to you either in-person or online.
These are then be evaluated and refined. We repeat this process until we feel like the creative direction for the brand has been agreed, and is perfectly summarised with a single stylescape.
Step 2: Logo Design
This is where the magic happens.
We’re in a great position now to begin constructing the brand logo mark. This process starts with lots of sketching, with potentially hundreds of ideas drawn out, with only a few making the cut and being process digitally.
Once the digital logos have been created, only the very best will make it into the logo presentation, where the logos are shown ‘in context’ with photo-realistic mockups exploring how the various ideas would look in real life use, based on your brand.
We always commit ourselves to unlimited revisions, working with you to create the perfect logo. Once this design has been signed off, we submit a final logo package which includes access to a master file, as well as a suite of logo variations to make sure you’re equipped.
Step 3: Brand Guidelines
Brand guidelines help you, your team, and any future content-creators to stick to the game plan. This digital pdf document explains proper logo-usage, brand fonts, chosen colours, tone of voice guides as well as basic design styles to make sure everyone on your team (or outside of it!) is able to communicate in a way that honours the brand consistently across all your various touch points.
Guidelines can be produced with specific case-uses if required. For example: how to take the brand to social media, exploring brand architecture (how do sub-brands fit together), website mockups and more.
Is your logo
legendary or lame?
Take the free quiz and find out.
